he market for medical devices is worth around $90 billion a year in the European Union alone. That’s big business. But if you are planning on marketing medical devices in the EU – or anywhere in the world – as a manufacturer or distributor, you need to comply...
Transcreation and marketing translation are two different ways to localise your marketing content for different international audiences. Because when your audience changes, smart brands need to adapt. After all, you put a great deal of time and effort into developing...
In today’s world of global pandemics, remote interpreting has jumped to the forefront of solutions for overcoming distance barriers. Before COVID-19, remote interpreters were starting to be used during physical events: They gave organisers much greater...
For many businesses, hosting a virtual event is already a great way to get leads, promote what they do and give their audience real value. Without things like event hire and travel costs getting in the way. Now, even more professionals in every industry are starting...
Creating a custom Machine Translation engine requires a great deal of training data. Knowing and using the correct data types ensures that your new engine will give your business the biggest Return On Investment. Because when it comes to the training data you use for...
Video is the newest form of content out there. It’s also the most popular. But it does suffer from some significant problems. Luckily, video transcription offers the ideal solution – especially when it comes to your online visibility. Because, while video is...
Clinical trials and observations are critical to the furtherance of humanity’s medical knowledge. Today though, many clinical trials are conducted globally – spanning regions and cultures – necessitating the involvement of advanced language services to ensure...
eLearning is one of the most effective ways of delivering all kinds of training courses. Yet, somewhat ironically, if you haven’t used it before, eLearning also uses a large number of terms which aren’t exactly self-explanatory… In this handy...
Some multilingual situations are more complicated than others. When the challenge ramps up, a relay interpreter might just be the solution… Perhaps a Chinese keynote speaker will need to have their speech translated into English first – and then the French,...
Machine Translation (MT) software translates source text into a target language automatically. Yet not all MT software is created equal… Everyone is familiar with the biggest name in machine translation: Google Translate is used by over 200 million people every...
Safety manuals protect families, individuals and employees. User manuals ensure that all the vital details of your product reach your consumers… From operating complicated machinery to knowing what to do in your new job, manuals and technical documents play...
Medical translation and interpreting professionals operate in a field where there is no room for error. You might run a practice, a hospital, a medical research team, a marketing company or e-learning provider working with a healthcare client.But whatever your...
Legal translation is incredibly complicated. Just think about the last time you read a legal document: Was the language clear? Was it filled with the sort of phrases you’d use every day? Probably not! What’s more, imagine a legal document in a different...
Recording high-quality audio for transcription takes a little bit of planning… Of course, these days you might be able to manage with your smartphone and some solid location selection. But, even then, you can’t just expect to hit record and get sent a...
Translation and journalism are not new bedfellows: The first translations can be found in newspapers dating as far back as the 1600s. But journalistic translation is a relatively new arena when it comes to being studied. It wasn’t until the 2000s that the first...
Translation techniques are the different ways in which a professional translator will translate a given text. The simplest of these you will probably already have heard of: Literal translation. But there are seven others. Many of which rely on the translator having a...
Machine Translation has improved a great deal in recent years. Choose the right time and place to use it, and you’ll see significant business benefits. You still can’t rely on Machine Translation software alone to solve your language challenges… But...
Effective business communication helps your company succeed in any marketplace. Poor communication costs you time, money and effort. However, there’s one business communication technique which is used by companies around the world when they want to send their...
Foreign language voice-overs make it far more likely that you’ll connect with and convert your target audience. This is true whether that audience is your market, your new employees or the students studying your latest e-learning course. It’s the reason...
There’s more than one type of transcription service. So, when you have an audio or video file you want to transcribe, you’ll need to make a decision as to which is best for you. In this article, we’ll take a look at the main types of transcription...
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